Hospitality Zone Development

Friday, November 13
3:15 to 5:00 pm
Facilitator

Shirley Lowe
Executive Director
Old Strathcona Business Association




 

Matching Staff and Resources to Market Contribution and Demand

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Business Improvement Districts and Main Streets, models that manage commercial areas and supplement city maintenance services, have principally focused resources on daytime economies. But as district activity grows and intensifies after dark, a new need arises. Nightlife businesses and weekend events generate unique safety, maintenance and traffic impacts beyond City and BID budgets and well beyond their hours of operation. Police become the after dark catch-all. Trash piles up on Saturdays and Sundays, but gets collected like clockwork on weekdays. Borrowing from the assessment-based BID model, a new scenario is emerging that responds to the special after-5pm safety and maintenance needs within a designated Hospitality Improvement Zone (HIZ).

  • Matching resource allocation with peak-time service demand

  • How 3 assessment models were piloted: by hours of operation, business type and location

  • Reorienting public policy, economic development, investment and planning mechanisms to nighttime business development

  • The roles and responsibilities of BID Nighttime economy managers that punch the clock after dark

    Managing continuum of activity from day, evening to late-night

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